Recently I had the pleasure of visiting http://www.visitjordan.com/, the official web site of Jordan Tourism Board, i.e. the organization responsible for promoting Jordan as a tourist destination. And man, it was a real pleasure!
The site exemplifies one of the best specimens of Destination Marketing that I have come across so far. What I liked most was not the comprehensiveness of information displayed by it, but the innovative way by which those information were disseminated. For example the way the Hollywood connection of the Nebataean city of Petra was discussed. The innovative and racy language used in that description immediately catches the visitor's attention, eventually making that otherwise moderately interesting information sound like a thrilling one.
The site reflects a superb command of Web Marketing domain, while also reflecting a sound knowledge of the Marketing Communication field as a whole.
And, as I already said, the site has established itself as a gem of Destination Marketing initiative.
Loads of congrats to each and every person behind this beautiful site.
Monday, September 29, 2008
Tuesday, September 23, 2008
Virtually An Orphan, 5 Years Old Rimi Is Fighting Thalassemia Singlehandedly
5 years old Rimi Sardar is suffering from Thalassemia. Worse, she is forced to fight it singlehandedly.
Why singlehandedly? Because she is now virtually an orphan. The only elder she has beside her is Padma, her 50 plus maternal grandmother. And Padma herself is physically disabled, with her right hand amputed.
The sweet girl hails from a small village called Talda in eastern India, in the South 24 Parganas district of the state of West Bengal. The village has witnessed some bitter political struggles between two local political parties, and these struggles often turn violent with the indiscriminate use of fire arms and other lethal weapons.
Rimi’s mother was shot dead in the month of May. She was casting her vote in a local “Panchayat” election, when she was shot by a miscreant. It was in this same incident that Rimi’s granny Padma was also shot and injured, virtually losing her right hand.
On the other hand Rimi’s father and some other members of the family – all accused of being involved in a political clash - have been awarded life terms. They are all now in jail.
The end result - Rimi and her granny have been left in the lurch.
The almighty is now the only hope for Rimi.
Why singlehandedly? Because she is now virtually an orphan. The only elder she has beside her is Padma, her 50 plus maternal grandmother. And Padma herself is physically disabled, with her right hand amputed.
The sweet girl hails from a small village called Talda in eastern India, in the South 24 Parganas district of the state of West Bengal. The village has witnessed some bitter political struggles between two local political parties, and these struggles often turn violent with the indiscriminate use of fire arms and other lethal weapons.
Rimi’s mother was shot dead in the month of May. She was casting her vote in a local “Panchayat” election, when she was shot by a miscreant. It was in this same incident that Rimi’s granny Padma was also shot and injured, virtually losing her right hand.
On the other hand Rimi’s father and some other members of the family – all accused of being involved in a political clash - have been awarded life terms. They are all now in jail.
The end result - Rimi and her granny have been left in the lurch.
The almighty is now the only hope for Rimi.
Monday, September 22, 2008
Kolkata Guy Marries Two Sisters
Something interesting has happened in Kolkata (or Calcutta) in eastern India, the city where I grew up. I just felt I should share the incident with my friends who are unaware of it.
A Kolkata guy, named Kaushik Dutta has married two sisters – Jhuma and Shoma. And now these three (one husband and his two wives) are staying together in a single house.
All three of the “dramatis personae” are reportedly well educated and belong to the so-called upper class of the society. Jhuma is a post-graduate, while the younger sister Shoma holds a doctorate. The three jointly own a publishing house that brings out text books.
Quite naturally it has caused sensations in the city, with various prominent personalities (sociologists, authors, etc) expressing different views. Apart from being against the Hindu Marriage Act, this marriage is also being accused of being unethical. However, there are some who are supporting what Kaushik has done, saying that his act reflects the basic human nature.
I will not like to express any personal view, as I feel I am not intelligent or knowledgeable enough to make any analysis of this exceptional incident. Rather I will leave it to my friends to make their own analysis.
The link to the news is given below –
Source: http://www.dnaindia.com/report.asp?newsid=1192396
A Kolkata guy, named Kaushik Dutta has married two sisters – Jhuma and Shoma. And now these three (one husband and his two wives) are staying together in a single house.
All three of the “dramatis personae” are reportedly well educated and belong to the so-called upper class of the society. Jhuma is a post-graduate, while the younger sister Shoma holds a doctorate. The three jointly own a publishing house that brings out text books.
Quite naturally it has caused sensations in the city, with various prominent personalities (sociologists, authors, etc) expressing different views. Apart from being against the Hindu Marriage Act, this marriage is also being accused of being unethical. However, there are some who are supporting what Kaushik has done, saying that his act reflects the basic human nature.
I will not like to express any personal view, as I feel I am not intelligent or knowledgeable enough to make any analysis of this exceptional incident. Rather I will leave it to my friends to make their own analysis.
The link to the news is given below –
Source: http://www.dnaindia.com/report.asp?newsid=1192396
Thursday, September 18, 2008
My apologies to my friend Shanti Khumukcham
I am writing this diary to apologise to my colleague (read my friend) Shanti Kumar Khumukcham.
We have been working in the same organization for more than 1 year, and Mr Shanti Khumukcham has been such a nice friend to me. He was always there for me, trying to cover my deficits and weak points.
And I am such a scoundrel, other day I got him into such a big trouble in the office, simply due to my extremely irresponsible and callous behaviour. It was such a development that got Shanti's loyalty and credibility under scanner, while I myself know that he is one of the most loyal persons at our office. And all this happened only because of me.
I am so ashamed and repentant. I have just proved myself to be somebody completely unworthy of friendship. I have proved myself to be a scoundrel, who has caused such a harm to a friend who was so supportive.
Shanti has stopped talking to me, and I know he will never forgive me. I have been repeatedly apologising to him, but he is unmoved. And I know I would have done the same thing if I were there in his position.
I am sorry for sharing such a personal issue here. But the weight of repentance is constantly getting heavier. I just cannot carry it anymore. I have never had so much hatred for myself. This is the first time that I have disappointed a friend so badly.
An online counselor has suggested me to make the confession to somebody, so that I could feel a bit relaxed. And so I am sharing it here.
I know that I have made a mistake, in fact a serious mistake. But I am happy that I have been able to confess it.
Let the almighty always be with Shanti, and give him genuine friends.
We have been working in the same organization for more than 1 year, and Mr Shanti Khumukcham has been such a nice friend to me. He was always there for me, trying to cover my deficits and weak points.
And I am such a scoundrel, other day I got him into such a big trouble in the office, simply due to my extremely irresponsible and callous behaviour. It was such a development that got Shanti's loyalty and credibility under scanner, while I myself know that he is one of the most loyal persons at our office. And all this happened only because of me.
I am so ashamed and repentant. I have just proved myself to be somebody completely unworthy of friendship. I have proved myself to be a scoundrel, who has caused such a harm to a friend who was so supportive.
Shanti has stopped talking to me, and I know he will never forgive me. I have been repeatedly apologising to him, but he is unmoved. And I know I would have done the same thing if I were there in his position.
I am sorry for sharing such a personal issue here. But the weight of repentance is constantly getting heavier. I just cannot carry it anymore. I have never had so much hatred for myself. This is the first time that I have disappointed a friend so badly.
An online counselor has suggested me to make the confession to somebody, so that I could feel a bit relaxed. And so I am sharing it here.
I know that I have made a mistake, in fact a serious mistake. But I am happy that I have been able to confess it.
Let the almighty always be with Shanti, and give him genuine friends.
Monday, September 15, 2008
Wanna Know A Litte About Terrorists? Well.....
The only religion they believe in is 'Devastation'
Inflicting harm on others is their most favourite passion.
They love to destabilize the entire world
As hatred against the entire human race is their greatest obsession.
And the only 'medicine' effective against these scoundrels?
A ruthless and all out attack, aimed at complete annihilation.
Inflicting harm on others is their most favourite passion.
They love to destabilize the entire world
As hatred against the entire human race is their greatest obsession.
And the only 'medicine' effective against these scoundrels?
A ruthless and all out attack, aimed at complete annihilation.
Friday, September 12, 2008
Real Life Bollywood – Couple Murder Relative To Avenge Rape
This may seem to have been taken straightway from a Bollywood cliché, but in reality it is a real incident that took place at Siliguri, a small town in eastern India and incidentally my birth place.
The accused couple – Anil Prakash Verma (a school teacher) and his wife Nilu Devi – are the residents of Khagra, another small town in eastern India. They are accused of (and they have admitted it themselves) of coming to Siliguri and boarding a hotel under false names, calling their Patna-based relative Ashoke Kumar Verma there under some pretext, and stabbing the latter to death in the night after dinner.
The couple have accused that the victim had visited their home in May, when Mr Anil was out of town. The victim, as per the couple’s version, had taken the advantage of Mr Anil’s absence and raped Nilu.
However, the couple had abstained from informing the police, as the victim, a successful contractor, was both rich and influential, and the couple were worried that police would fail to take any suitable step against him.
Thus the couple decided to take the law in their own hands. They planned for more than 3 months, and the ultimate result was the chilling incident that took place at a Siliguri hotel.
The commotion at the time of stabbing had alerted the hotel staff, who caught the couple red handed when they were already through with their “mission”. The couple are now in police custody, with the police officials themselves shocked with the incident.
I am an ordinary person, and I do not know whether my views at all matter to anybody. However, if the couple’s allegation against the deceased is true, them my full sympathy is with them.
The accused couple – Anil Prakash Verma (a school teacher) and his wife Nilu Devi – are the residents of Khagra, another small town in eastern India. They are accused of (and they have admitted it themselves) of coming to Siliguri and boarding a hotel under false names, calling their Patna-based relative Ashoke Kumar Verma there under some pretext, and stabbing the latter to death in the night after dinner.
The couple have accused that the victim had visited their home in May, when Mr Anil was out of town. The victim, as per the couple’s version, had taken the advantage of Mr Anil’s absence and raped Nilu.
However, the couple had abstained from informing the police, as the victim, a successful contractor, was both rich and influential, and the couple were worried that police would fail to take any suitable step against him.
Thus the couple decided to take the law in their own hands. They planned for more than 3 months, and the ultimate result was the chilling incident that took place at a Siliguri hotel.
The commotion at the time of stabbing had alerted the hotel staff, who caught the couple red handed when they were already through with their “mission”. The couple are now in police custody, with the police officials themselves shocked with the incident.
I am an ordinary person, and I do not know whether my views at all matter to anybody. However, if the couple’s allegation against the deceased is true, them my full sympathy is with them.
Wednesday, September 3, 2008
Response Net May Be Your Trusted Medium For Helping The Flood Victims of Bihar And Assam
Just in my last posting I had appealed to every reader to do something for our hapless friends of Bihar and Assam, whose lives have been devastated by the recent floods.
However, this thought was very much in my mind that even if a person wants to help the victims, he might be confused about choosing the right partner, i.e. the right place to donate.
Yes, we all know about the relevant government agencies like Prime Minister’s Relief Fund. But there may be some who will like to go for a private organization, provided the latter has suitable credibility.
One of the names that I have gathered so far is that of Response Net. It is an organization that is really working hard for the flood victims. I feel one willing to do something for the flood victims may get in touch with this organization, and see for himself whether the organization is the right partner for the noble cause. I strongly feel he will not be disappointed.
However, this thought was very much in my mind that even if a person wants to help the victims, he might be confused about choosing the right partner, i.e. the right place to donate.
Yes, we all know about the relevant government agencies like Prime Minister’s Relief Fund. But there may be some who will like to go for a private organization, provided the latter has suitable credibility.
One of the names that I have gathered so far is that of Response Net. It is an organization that is really working hard for the flood victims. I feel one willing to do something for the flood victims may get in touch with this organization, and see for himself whether the organization is the right partner for the noble cause. I strongly feel he will not be disappointed.
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