Showing posts with label Rajasthan. Show all posts
Showing posts with label Rajasthan. Show all posts

Sunday, July 11, 2010

Palace Tourism In Rajasthan

Other day I was reading in the newspaper about Liz Hurley’s plan to buy a “Haveli” in Rajasthan. And I was not surprised. The fascination of the “western world” for the old palaces of Rajasthan is well known, with the fascination itself stemming from their fascination for the seemingly fairy tales appeal of now non-existent Indian royalty. Actually this fascination for the Indian royals (of the yesteryear) is found not only in the “West’, but virtually in every other part of the world.

So I was just wondering whether we can cash in on this fascination, and thus boost tourism in Rajasthan? And the plan that I suggest is the initiation of a specialized “Palace Tourism” for foreign tourists.

Yes, I know that Palace Tourism is already there, wherein tourists are taken inside the ancient palaces and forts in Rajasthan (and also in other places like Himachal Pradesh, Madhya Pradesh, etc.), and exposed to various traces and remnants (like clothes, utensils, etc.) of the memory of the royals who used to stay there.

But what I am suggesting is a bit different. I suggest the government to launch an offer wherein a foreign couple (or a group of friends, a single person, etc.) can rent a Rajasthan palace for few days. The entire ambience inside the palace will be kept exactly in the way it was during the time of the royals, with the staff dressed in attires and uniforms of that time. And, most importantly, the tourists will be given the types of attires that royals used to wear. And, the staff will be dealing with them exactly in the way the royals would be treated by their servants, like doing “Kurnish”, etc. (Of course the staff must not be forced to do something which is against their self respect sense). And the old world royal touch should be there in terms of other matters, as well. For example, instead of using a bathroom comprising modern gadgets, the tourists can enjoy a bath that the former masters of that palace would enjoy (for example, the lady staff helping the lady tourists to have a bath in a tub full of rose water, exactly in a manner the queens used to take bath).

In a nutshell, I want to say that the tourists can be made to experience exactly the life that royals used to enjoy during their reign.

I feel that such a plan will be an instant hit for the foreign tourists, who still perceive India as a land of Kings and Queens, and carry huge fascination for the latter. It will be a great way to “utilize” their fascination, and enhance tourist influx in Rajasthan. Of course such a stay will be very costly. And in fact the government should target mainly the rich American and European tourists, who have both the money and the stomach for expenses.

I do not know whether any such plan has already been incorporated. And I also do not know whether everybody will appreciate this “Marketing and Promotion” plan. I just came up with a plan that struck my mind. And I appreciate an open feedback from everybody.